This year, the Chevrolet Good Deeds Cup had a new purpose – to rally together to make hockey more inclusive than ever.


We wanted to Shift Change in hockey through Good Deeds that helped get more people from all backgrounds and abilities into the game we love, so more people have the chance to play.


Since December, youth hockey teams have been completing Good Deeds in their communities across the country. Now, it’s time to vote for your favourite!


Vote once per day between March 19 and April 2 to help one winning team receive $100,000 to donate to a Canadian charity of their choice. Plus, the winning minor hockey team’s name will be added to the Chevrolet Good Deeds Cup trophy!

For every vote cast this season, Chevrolet Canada will donate $1 to the Hockey Canada Assist Fund*. This money will be used to subsidize hockey registration fees for Canadian youth.


On Saturday, March 26 help us to Shift Change and celebrate with Chevrolet Good Deeds Cup Day! There will be a full range of activities such as:


  • Voting up to 10x on this day
  • Special messages from our ambassadors
  • An Instagram Live Ask Me Anything hosted by Sarah Nurse
  • EA Sports NHL ’22 Livestream Twitch event hosted by Lazarus Gaming


Find out how you can get involved


*up to $50,000


Blazers Female U13 Team 3

Lloydminster, AB

After learning a team parent can’t access the box to help time keep at their arena in Lloydminster, Alberta, the girls on the Lloydminster Blazers set out to learn more about accessibility at their local rinks, hosted an inclusive hockey event, and advocated for a barrier-free bi-provincial Para-Ice Hockey Arena.


Kamloops Blazers U11 Dev A

Kamloops, BC

The Kamloops Blazers, from Kamloops, BC, organized a fundraiser to donate hockey equipment so those facing financial hardships could still play hockey.


U13A1 St. James Canucks

Winnipeg, MB

The Sturgeon Heights St. James Canucks, from Winnipeg Manitoba, raised money for Heros Hockey to help empower marginalized youth through Hockey. In return for pledges to Heros Hockey the team took one shot for every 50 cents raised.


U13 Fury

Lutes Mountain, NB

All-girls team, Lutes Mountain Fury, from Lutes Mountain, New Brunswick, built an outdoor ice rink at a women’s shelter and donated equipment so that the women and children who resided there could have a chance to experience the sport we all love.


U15 Kenny's Pond Kings

Mt. Pearl, NL

In Mount Pearl, Newfoundland, the Kenny’s Pond Kings taught new Canadians how to skate. Through their charity, the Associations of New Canadians, they are setting up a skating program with the proceeds of fundraising efforts, and already had their first session.


U13AA Pictou County Crushers

New Glasgow, NS

The Pictou County Crushers, of New Glasgow, Nova Scotia planned an ‘inclusion weekend’ to help educate guests on inclusion, diversity and racism. In addition, they also placed positivity signs around their community, organized a toy drive, and made several other donations to help make a positive impact.


Aurora Tigers U15A

Aurora, ON

After experiencing on-ice racism earlier this season, the Tigers rallied behind the players of colour on the team. The players began selling pink Tigers hoodies, the profits from which will be donated to the Hockey Diversity Alliance.


Summerside U15 A Team 3

Summerside, PEI

In Summerside, PEI, the Summerside Capitals hand-made wreathes to sell and donated the proceeds to help those in need in their community. They also took this as a chance to connect with others by delivering them door to door and spreading their message of inclusivity.


U13 Mariniers 2 de Sorel-Tracy

Sorel-Tracy, QC

The Mariniers U13 B de Sorel-Tracy teams, from Sorel-Tracy, Quebec plan to compete in a professional match with all the profits going to the CAB de Sorel-Tracy Cancer Challenge. Due to COVID-19 the game has been rescheduled to April 2nd.


Moose Jaw U15A Warriors

Moose Jaw, SK

In Moose Jaw, Saskatchewan, the Moose Jaw Warriors rented the ice for newcomers to Canada to come and skate for their first time ever, while the players provided one on one instruction for all participants. The players and their families also provided skates and helmets and equipment donations.


U11-U15 Fort Providence Ice-Ducks

Fort Providence, NWT

In Fort Providence, Northwest Territories, the Ice-Ducks wanted to bring more awareness around inclusion to hockey to show how important it is that everyone has an equal chance to play. Their goal was to reach their community with the message that “On the ice we are all the same.”


U11 Kenora Thistles

Kenora, ON

In Kenora, Ontario, the Kenora Thistles have one of the few Sledge Hockey Programs outside of the Greater Toronto Area, with only two registered players. Their team worked with the sledge program to build awareness and exposure for sledge hockey and help build and expand the program.

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